Customer insights.
Inspiring strategies.
Groundbreaking solutions.
Announced
01
Predict
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Predicting customer needs
We cut through information overload, gather and highlight customer insights that truly matter, and analyse the market to identify opportunities.
Customer insight | Marked prediction | Concept tests
We cut through information overload, gather and highlight customer insights that truly matter, and analyse the market to identify opportunities.
Customer insight | Marked prediction | Concept tests
02
Position
Profitable customer-centric positions
We turn insights into attractive positions that meet real customer needs. And make sure it stands out, surprises and delights.
Business strategy | Brand strategy | Product strategy
We turn insights into attractive positions that meet real customer needs. And make sure it stands out, surprises and delights.
Business strategy | Brand strategy | Product strategy
03
We make it happen
We break strategies down to executable plans, initiatives and concepts. And bring in the right experts to get the job done. Orchestrating business, communication, marketing, and technology.
Orchestration | Go-to-market | Concept development
We break strategies down to executable plans, initiatives and concepts. And bring in the right experts to get the job done. Orchestrating business, communication, marketing, and technology.
Orchestration | Go-to-market | Concept development
Perform
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↳ Trusted by
Wabba Treats
Foodlab
Quickship
Wallenius Wilhelmsen
Norwegian
Askin
OBOS
Strawberry
Kiwi
Grieg Group
Innovasjon Norge
Å Energi
Ferda
OneCall
Futurehome
Olympiatoppen
In the Can
↳ Testimonial
Kristian Kyrkjebø
CEO, Wabba Treats
I consider the people at tba_ to be among the most strategically insightful in their fields, with an exceptional ability to combine creativity with operational reality.
Marcus Petterson
CEO, Foodlab
Ida Shahinian
CMO, Quickship
Marte Leirvåg
Head of Communications, Grieg Group
Large clients make us strong on alignment.
Startups give us speed and creativity.
Startups give us speed and creativity.
